Total Revenue (30d)
₹28.5L
↑ 12.3% vs last period
Orders Shipped
2,847
Avg ₹10.0K/order
Ad Spend ROI
3.2x
₹8.5L total spend
On-Time Delivery
94.2%
Across all partners
Revenue by Marketplace — Last 7 Days
Marketplace Share
Ad Spend by Platform
Delivery Status
All your key business metrics in one
glance — revenue, orders, ROI, delivery.
Regions:
Global
MENA
EUROPE
North America
Africa
India
Marketplace Sales (30d)
₹28.5L
↗ 5 active channels
Total Ad Spend
₹8.5L
↗ ROI: 3.2x
Blended ROAS
3.2x
↗ Avg across platforms
Shipping OTD
94.2%
↗ On-time delivery rate
Ad Spend vs Marketplace Sales by Platform
Daily OTD % vs Orders — Last 7 Days
ROAS vs On-Time Delivery by Platform
Cross-channel correlation reveals links
between marketing investment and logistical delivery reliability.
Total GMV (30d)
₹32.1L
↑ 10.8% vs last period
Avg Order Value
₹1,247
Across all channels
Blended Return Rate
4.3%
↑ 0.4pp vs last month
Return Rate by Channel — Meesho flagged highest
💡 Meesho's 8.2% return rate is driven primarily by fashion SKUs (78%
of returns). Reverse logistics + restocking cost ~₹82/order. Amazon maintains the lowest
at 2.1%.
Channel Performance Summary
| Channel | GMV | Orders | AOV | Returns | NPS |
|---|---|---|---|---|---|
| Amazon | ₹8.8L | 842 | ₹10,452 | 2.1% | 72 |
| Flipkart | ₹6.3L | 678 | ₹9,292 | 4.8% | 64 |
| Myntra | ₹4.6L | 512 | ₹8,984 | 5.1% | 58 |
| Meesho | ₹3.2L | 489 | ₹6,544 | 8.2% | 41 |
Meesho flagged automatically — highest
return rate across all channels.
Total Ad Spend (30d)
₹8.5L
Across 4 platforms
Blended ROAS
3.2x
↑ 0.4x vs last month
Total Clicks
1.24L
Avg CPC ₹6.85
Spend by Platform
ROAS by Platform
💡 Optimization Insight: Google Ads continues to deliver the highest
ROAS at 4.1x, driven by Shopping campaigns. YouTube campaigns have high brand awareness
but lower direct conversion. Facebook and LinkedIn campaigns show stable conversion
rates.
Campaign Performance Summary
| Campaign Name | Spend | Impressions | Clicks | Conversions | ROAS |
|---|---|---|---|---|---|
| Google Shopping - Apparel | ₹1,80,000 | 2.4M | 48,200 | 2,840 | 4.5x |
| Facebook Retargeting - Cart Abandoners | ₹1,20,000 | 1.8M | 35,100 | 1,650 | 3.8x |
| LinkedIn Lead Gen - Enterprise B2B | ₹1,90,000 | 850K | 12,400 | 410 | 3.7x |
| YouTube Brand Awareness - Video Ads | ₹1,70,000 | 5.2M | 65,000 | 720 | 2.5x |
Track every rupee of ad spend and its
return across all platforms.
On-Time Delivery
94.2%
↑ 1.2pp vs last month
Avg Delivery Days
3.4
Across all partners
Pending Shipments
127
23 past SLA
Delivery Status Breakdown
Partner On-Time Performance
💡 Logistics Insight: Amazon Shipping achieves the highest SLA
compliance at 98%. Xpressbees has slipped by 1.4pp due to regional warehouse delays.
Ekart and Delhivery show stable transit times across key Tier-1 routes.
Courier Partner Performance
| Courier Partner | Shipments | Avg Days | On-Time % | Return Rate | Cost / Order |
|---|---|---|---|---|---|
| Amazon Shipping | 1,240 | 2.8 days | 98.2% | 2.1% | ₹48.50 |
| Delhivery | 850 | 3.5 days | 95.4% | 3.8% | ₹52.00 |
| Ecom Express | 410 | 4.1 days | 93.1% | 4.5% | ₹55.50 |
| Xpressbee | 182 | 4.8 days | 91.0% | 5.2% | ₹58.00 |
Compare transit times and SLA
compliance across multi-carrier networks.
Net Revenue (30d)
₹24.1L
↑ 9.6% vs last period
Gross Margin
32.4%
After returns & logistics
Unreconciled
₹1.8L
3 payouts pending
Revenue by Channel
Payout Reconciliation
| Marketplace | Expected | Received | Difference | Status |
|---|---|---|---|---|
| Amazon | 8,82,400 | ₹8,82,400 | ₹0 | Reconciled |
| Flipkart | ₹6,30,200 | ₹6,28,100 | ₹2,100 | Under Review |
| Myntra | ₹4,61,800 | ₹4,61,800 | ₹0 | Reconciled |
| Meesho | ₹3,21,500 | — | ₹3,21,500 | Pending |
Test New Query
Bypass learned patterns & force fresh AI
generation
Meesho: 8.2% return rate — highest across channels
ANALYTICS
Meesho has highest RTO rate at 8.2% driven by fashion SKUs. Amazon at 2.1%
(best). Average across all channels is 4.3%. Returns cost ~₹82/order in reverse
logistics + restocking.
⌨
GENERATED SQL (EDITABLE)
SELECT COUNT(CASE WHEN rto_status IS NOT NULL AND rto_status ≠
'' THEN 1 END) AS rto_count, COUNT(*) AS total, ROUND(100.0 * COUNT(CASE WHEN
rto_status IS NOT NULL AND rto_status ≠ '' THEN 1 END) / NULLIF(COUNT(*), 0), 1)
AS return_rate_pct FROM shipment WHERE booking_date ≥ CURRENT_DATE - INTERVAL
'30 days';
5
RTO Count
15
Total
33.30
Return Rate %
Training Data41 items
MKTWhat is my
blended ROAS across all channels this month?OK
FINShow
unreconciled payouts by marketplaceOK
ANAWhich
channel has the highest return rate and why?OK
LOGCompare
logistics on-time delivery across all partnersOK
FINWhat is my
margin impact from returns by SKU?OK
MKTTop
performing ad creatives by CTR this weekOK
ANACustomer
cohort analysis — repeat vs first-timeOK
ERRTotal Revenue (last 30 days)Fix
Stats
41
Total
38
Working
3
Errors
6
Categories
How AI Learns
- You ask a question in plain English
- AI finds the best matching pattern from trained data
- Generates and runs the query automatically
- If it makes a mistake, you correct it once
- Next time, it gets it right — permanently
Ask anything — the AI learns from every
correction you make.
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